Since the beginning of 2026, we’ve partnered with Romans International to create content for their secondary Instagram account, @romansinsights.
Romans Insights was created to be a place for supercar lovers, centred around expertise and education. After some time being inactive, the Romans team reached out to Social Amour to ‘relaunch‘ the account, concentrating on social-first video to drive community, conversation and brand authority.
The creative formats are designed to leverage the brand’s 31 years of supercar expertise, sharing insights, trends and showroom stories.
The team has travelled down to the impressive Banstead showroom for monthly shoot days with the team, including the company’s founder, director, and buying and selling team.
Our creative briefs have been a diverse mix of social-first formats including:
- Solo interviews getting to know each of the Romans team, their experience, passion for cars, and heartwarming stories.
- Two-person interviews in a ‘podcast’ style, discussing new car launches, and the Romans buying/selling process.
- In-situ rapid fire videos that quiz the team on various topics, from their favourite Ferrari colour to what’s occurring in the market at the moment.
- Dynamic tours and walk-throughs of the showroom, with the team showcasing current supercars in stock.
- Jumping in the passenger seat and filming these incredible supercars on the road!
We were particularly proud of the first video featuring Romans founder, Paul Jaconelli, which earned significant reach, views and engagement, with 192 comments celebrating the brand and Paul, along with:
- 147k video views
- 111k accounts reached
- 45k interactions, including 701 shares
- 2.8k profile visits
- 1.7k follows from this post alone.
To date, we have achieved incredible results for Romans Insights:
- 759.5k video views
- 291k accounts reached
- 3k follower evolution
- 9k profile visits
- 1.8k+ post shares
- 800+ post saves
*Feb 5-June 23 2026
The fantastic results speak for themselves, and we’re excited to continue creating high-performance magic with the Romans team.
→ Follow our work for Romans Insights
